The Body Doctor is Going Green
Some of you may already know that our Tea Tree Oil Lid Wipes are biodegradable, but as a company we have started to make the shift towards becoming more eco-friendly by adding another Eye Doctor product in to our ‘sustainable’ portfolio. We believe both of these products being biodegradable is a first for the optical industry.
We recognise that being sustainable is becoming a necessity due to ever-changing perceptions around the world and we are starting to bridge the gap between ‘knowing’ and ‘doing,’ by embracing sustainable products, packaging and practises. At significant financial cost, we have further invested in reducing our environmental impact by also making our regular Eye Doctor Lid Wipes biodegradable. Our Tea Tree Lid Wipes and our Lid Wipes are plastic-free and made from viscose fibres, so when in soil or compost, fresh water or marine water, they will fully convert back to nature and do not require recycling.
The Body Doctor’s objective is to become more environmentally friendly in the products and services we offer therefore we are absorbing the substantial costs involved without passing any price increases to both our customers and patients alike. Our aim is to continue this shift towards being eco-friendly.
The Body Doctor’s Head of Professional Services Andrew Price, a clinician in seeing patients Contact Lens & Ocular Surface clinics, has noticed a significant increase in patients questioning how environmentally friendly products are. “As clinicians we are rightly focused on the clinical benefit to the user, however, a third factor has now entered the consumer evaluation of how they spend their money; benefit, cost and now how eco-friendly is the production and disposal of a product,” he said, adding: “I am happy that the Eye Doctor Lid Wipes score high marks on all three evaluations.”
The Body Doctor is passionate about becoming an industry-leader for sustainability within the Eyecare sector, and we recognize that these initiatives are more than press opportunities. We conduct regular market research about what our customers want, which ultimately helps us evolve and advance with products that there is a clear demand for. 80% of customers argue that sustainability means a lot to them, so this is more than enough for us to continue with these initiatives and we won’t stop until our full portfolio is eco-friendly and contributing to reduce the impact to the environment.